We do things differently. We believe in simple and streamlined processes. In using systems that allow us to move quickly. And in technology that makes IP more tangible.
We know good work is built on good relationships, so that's our focus. We’re as comfortable advising stakeholders as we are talking product design with engineers.
Our core services lie at the intersection of IP and the physical sciences. From individual inventors to large corporates, we can offer expertise in navigating your IP in a genuinely personalised way.
Audits to identify IP in your business. Searching and advice to determine what IP protection may be available. Developing plans to implement appropriate IP protection.
Patent drafting and registered design preparation offered locally with the demands of global markets in mind. Patent and registered design filings in New Zealand, Australia, and globally through networks of trusted associates.
Centralised strategic input on, and local management of, global IP portfolios. Harmonisation of prosecution across multiple jurisdictions. Targeting and maximisation of value from existing portfolios. Identification of portfolio gaps bracketing opportunities.
Navigating a product or service’s route to market through IP risk identification and management, including freedom to operate searching and analysis.
A fresh appraisal of your business’s assets and how to integrate IP to accelerate your business plans. Identification of key technical value drivers, development of wholistic protection strategies, and implementation of them.
Either one-off or ongoing monitoring of IP landscapes and competitor activity to inform IP strategy and broader business decision making.
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We leave old-fashioned conventions behind. You won’t find paper files here. No disbursements for printing or office supplies. No letters attached for the sake of formality, because nobody likes opening an attachment to read what could have been in an email.
Our clients choose us as much for our pragmatic approach as for our technical & legal expertise.
We’re intellectual property experts in practice. But we’re technology geeks at heart. And we’d like to hear more about whatever it is you’re building.
Unit 122, 20 Park Avenue
Ellerslie
Auckland 1051